Digitalisation is no longer just a trend that will pass; rather, it should be understood and accepted as an opportunity. However, the path to digitalisation is full of challenges – but don’t worry, CONNAMIX will help you to master them successfully.
Hardly anyone would dare to deny that our society is no longer just moving towards ‘digitalisation’, but has landed in the fast lane thanks to corona and has already taken a good step into the digital future:
There is no way around it: if you want to survive on the market today, you have to go digital: increased productivity, competition, etc. Thanks to digitalisation, optimised user-friendliness and faster interaction between companies and customers or between companies and companies are right at the top of the priority list. In this way, optimisation of product quality and cost efficiency can be demonstrated.
Digitalisation – what is it and how has the term changed?
It has been a long time since ‘digitalisation‘ was used to describe a merely neutral, technical process. Instead, the term has a more positive and future-oriented connotation and has become a collective term for modernisation in various everyday areas. And yet the original meaning underlies all of this.
The basic meaning of digitisation is defined as a mechanical process in which physical data is converted (“translated”) into a digital format. This digital information can be visually recognised as 1 and 0 and can be used, stored and processed by communication networks worldwide.
However, the term ‘digitalisation’ has lost more and more of its original meaning over the last 10 years. It is increasingly understood as a collective term for the use of this digital information: economic use, political work, social benefits… Digitisation can be used to modernise and optimise processes in all of these areas:
Networking digital communication increases flexibility, but also promotes the complexity of existing structures.
Successfully mastering digitalisation with CONNAMIX
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